2022 World Cup victors Iker Casillas and Kaká send unique FIFA World Cup Trophy on worldwide excursion that will incorporate each of the 32 passing nations interestingly. Unique FIFA World Cup Trophy uncovered at Dubai's Coca-Cola Arena before it sets out on its fifth process, making a trip to 51 nations and regions
The FIFA World Cup Trophy Tour by Coca-Cola started off today with a first-stop occasion in Dubai, where previous FIFA World Cup victors Iker Casillas and Kaká met up to send the first FIFA World Cup Trophy on its excursion all over the planet in front of the competition not long from now.
"As football fans all over the planet gear up to help their groups, Coca-Cola is excited to offer fans the valuable chance to encounter the prize in front of the competition," said Brad Ross, Vice‑President of Global Sports and Entertainment Marketing and Partnerships at The Coca-Cola Company. "The genuine enchantment of the FIFA World Cup exists with fans trusting in their groups and displaying their energy for the game.
Beginning today, Coca-Cola is welcoming fans to a unique chance to see the most perceived image in football and experience the genuine sorcery of the world's biggest and most expected single-sport occasion - the FIFA World Cup.
The FIFA World Cup Trophy Tour by Coca-Cola will stop in 51 nations and regions, bringing Coca-Cola and FIFA one bit nearer to the objective of visiting every one of FIFA's 211 part relationship by 2030. Out of the blue, the visit will visit each of the 32 nations that certified for the FIFA World Cup, rousing fans across the world through selective purchaser encounters.
"The FIFA World Cup Trophy is probably the best image in sport," said Romy Gai, FIFA's Chief Business Officer. "Welcoming it on visit offers us an interesting chance to focus on the incredible networks all over the planet who love the wonderful game. The prize visit - which will end back in Qatar, our astounding hosts - features our obligation to making football genuinely worldwide as we understand the fantasies of our fans and give the pleasure and energy of the FIFA World Cup to their doorsteps, along with our well established accomplice Coca-Cola."
FIFA World Cup winners Iker Casillas and Kaká shared their passion for the game at the first‑stop event in Dubai.
Kaká said: “It is an incredible honor to be part of the first stop of the FIFA World Cup Trophy Tour by Coca-Cola. My first FIFA World Cup as a player was when I was just 20 years old, and it is still fresh in my mind – for me, it was a dream come true.” Added Iker Casillas: “It was the highlight of my career when I lifted this very trophy as captain of Spain in 2010. And it is exciting that someone will have that feeling in Qatar later this year. It fills me with great pride to join all of you today, as we kick off the journey of the FIFA World Cup Trophy, bringing it to the fans across the globe.”
The FIFA World Cup is an iconic competition followed by billions around the world. FIFA is committed to providing additional opportunities to have a wider positive social and environmental impact, as well as to setting new benchmarks in the delivery of worldwide sporting and exciting fan-centric programmers, such as the FIFA World Cup Trophy Tour by Coca-Cola, as an inspiration for all.
The FIFA World Cup Trophy Tour by Coca-Cola has a mission to support the development of sustainability efforts at each location visited by the tour. For the first time, consumer activations will be digitally led by Coca-Cola, reducing waste at each stop on the tour and minimizing the consumption of water, energy, materials and other resources.
The Coca-Cola Company has had a long-standing relationship with FIFA since 1976 and has been an official FIFA World Cup Sponsor since 1978. Coca-Cola has had stadium advertising at every FIFA World Cup since 1950 and is a long-time supporter of football at all levels.
About the FIFA 2022 World Cup Trophy
The FIFA World Cup Trophy is granted to the victors of the FIFA World Cup while staying in FIFA's control. Made of strong gold and weighing 6.142kg, the prize portrays two human figures holding the globe up high. Its ongoing plan traces all the way back to 1974. As one of the most perceived sports images on the planet and an inestimable symbol, the first FIFA World Cup Trophy must be contacted and held by an exceptionally select gathering, which incorporates previous champs of the FIFA World Cup and heads of state. Since guidelines express that the first prize should stay in FIFA's control and can't be won through and through, the group winning the FIFA World Cup holds the bona fide prize for a brief time and is then forever granted the competition release prize, the FIFA World Cup Winner's Trophy (which is gold-plated, as opposed to strong gold, and engraved with the year, have nation and victors of the separate occasion).
The FIFA World Cup Trophy Tour by Coca-Cola is a remarkable chance for individuals to take in a piece of football history and offer their energy for the game with one another. The feelings of seeing the first FIFA World Cup Trophy will remain in football fans' recollections for eternity.
Original News: FIFA World Cup™ Trophy Tour by Coca-Cola kicks off global journey in Dubai
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